Better Business Issue #159

Highlights:

Control your cash, survive the crash

- Times are getting hard, and if you are struggling to pay your bills, it's time you sat down and had a long hard look at your finances to see what's going wrong, says Donald Findley.

10 tips for better cashflow

- Controlling your cashflow will help you survive the downturn. Mike Williams offers some expert tips.

Get to the top with Google!

- Get to the top of Google and you've got it made. UK search expert David Viney gives his top tips for improving the search ranking of your business.

Ella's Dad strikes it rich

- Paul Lindley has taken children's food range Ella's Kitchen from £0 to £4m in just four years. Richard Reed found out his recipe for success.

Emma's on course for business success

- Emma Harrison helped to transform lives in the former steel town of Sheffield - and in the process, built a business that made £1m in the first year. Bonnie Yuill reports.

Handling a dismissal claim

- Dealing with staff isn't always easy. In the second part of our article on staff disputes, Clive Van Der Velde looks at how to deal with a claim for constructive dismissal.

You really can take on those supermarkets!

- If you are running a high street store, don't despair - you can take on the supermarkets and make a healthy living, says Bruce Townsend.

Get creative and watch your business grow

- Whatever the economic climate, you cannot afford to stop marketing. Craig Fisher explains how to choose a creative agency to run your campaign.

The key to understanding your customers

- Not all people are the same. To increase sales you need to understand your customers so you can target them with the right kind of marketing. Marc Hornby explains how to go about it.

Discover great ways to boost your business

- Visit the Growing Your Own Business exhibition to help your business grow. Access seminars, expert advice and speak to a range of exhibitors including BETTER Business. The show is also co-located with the National Franchise Exhibition.

Don't sound like a salesman!

- Talk to your prospects as though you really care about them, be passionate about your business, and you are well on the way to winning sales, says Art Sobczak.

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